MediaMonks is Pushing Marketing Boundaries with AI
Decoding AI for Marketing
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Evolution of Marketing with AI Integration
The chapter discusses the evolution of marketing with the integration of AI technology, emphasizing the shift towards personalized and contextual interactions. It explores creating digital twins of consumers and utilizing AI for real-time data analysis to derive valuable marketing insights. Additionally, the chapter delves into collaborative projects leveraging AI to condense research processes and the significance of fine-tuning AI for accuracy in data interpretation.
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