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21min chapter
#15 Building better roadmaps | Janna Bastow, inventor of "Now, Next, Later" and Founder & CEO at ProdPad
Scandinavian Product Podcast
Evolving the Now, Next, Later Framework
This chapter explores the development of the Now, Next, Later framework as a solution to traditional roadmapping challenges faced during the creation of ProdPad. It highlights the importance of user feedback, collaborative processes, and flexible strategies in product management. The discussion illustrates how the framework serves as a structured approach for teams to categorize their efforts while accommodating future developments.
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