The Business of Being Other People (or a more interesting version of you)
The Practical Liberty Podcast
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Copywriting - The Secret to Writing Like Anyone
Copywriters have a hard time adapting to finding out what that it's because the writing is people learn to write like themselves first. So you start by measuring your voice, which is vocabulary, tone, and cadence. You use tools like the Hemingway app that measures the flesh concade, the readability level of your style.
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