The Importance of Being Co-Located

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I always thought that one of the ingredients of the recipe for success is that you were co-located there. I'm curious if the remote feels like an element to you now that you're at VISTA as one of the things that contributed to getting to where you were at at booking. The infrastructure was built with the culture in mind, we were talking about an organization using experimentation as a way to sort of figure things out.

How does one build a strong culture of experimentation at an organization (and what does that even mean)? One way is to spend a few years working at a company that already has such a culture… and then jump ship to another organization that is well on its way! That's (sort of) what our guest, Lukas Vermeer, did when he left booking.com to go to Vista. With Val Kroll guest-co-hosting, we dug into the challenges — organizational, educational, and mindset-al (?) — when it comes to having an organization successfully and appropriately integrate experimentation into their operational ways. For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.