In this new regular segment of the podcast, Dave and Matt (Marketing Manager at Exit Five) share this week's most popular topics, lessons, and learnings across the community. They cover
- Whether you should focus on the company or personal LinkedIn pages
- What the CEO can do to grow their LinkedIn profile
- When it's acceptable to be a marketing generalist, and when you should specialize
- Why money matters in relation to career happiness
PS. We’d love to get your questions and feature you on this podcast. Have a hot topic, a burning question, or just want to say hi? Send us a voicenote at hi@exitfive.com, and we will feature you on the show. Emails are fine too, but a voice note might get you on the pod :)
Timestamps
- (00:00) - - Intro
- (03:20) - - Company or Personal LinkedIn page
- (07:00) - - How to Maximize Your Personal Brand on LinkedIn
- (09:58) - - CEO Interviews for LinkedIn Posts
- (16:27) - - Writing Frequency Recommendations
- (20:40) - - Marketing Generalism vs. Specialism
- (24:21) - - Balancing Recognition and Compensation in the Workplace
- (28:55) - - Empowering Employees: Advocating for Fair Compensation.
- (33:57) - - Dealing with Workplace Frustrations and The Bigger Picture
Send guest pitches and ideas to hi@exitfive.com
Join the Exit Five Newsletter here: https://www.exitfive.com/newsletter
Check out the Exit Five job board: https://jobs.exitfive.com/
Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership
***
Today’s episode is brought to you by Walnut.
Why are we pouring all this effort into marketing just to push buyers to a “request a demo” or “contact sales” button?
Come on, today’s buyers don’t want to talk to sales right away. They want to explore your product themselves, see how it works, and understand its value before booking a meeting.
That’s where Walnut comes in.
Walnut empowers marketers and GTM teams to create interactive, self-guided product experiences in minutes. Embed these experiences on your site, in emails, or anywhere in your funnel to let buyers engage on their terms, from awareness to close and beyond.
That's the beauty of Walnut - you're getting a platform that your sales and CS colleagues can use to showcase the product too.
And the best part? You get real intent data—see which features prospects love, where they drop off, and what’s actually driving pipeline. Demo Qualified Leads are the new MQL.
Over 500 companies, like Adobe and NetApp, use Walnut to drive 2-3x higher website conversion rates and 7 figures in pipeline on a yearly basis. So do you want to drive more leads, shorten sales cycles, and actually show your product instead of hiding it behind another typical B2B CTA?
Go check out Walnut.io. And if you tell them Dave from Exit 5 sent you, they'll build out your first demo for free!
