AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
3min chapter
Steve Pratt | How to Earn Your Customers' Attention
Creating Superfans
The Power of Social Proof and Effective Storytelling in Branding
This chapter explores the significance of social proof in brand marketing and how storytelling enhances audience engagement. It features a case study on Dell Technologies, highlighting their strategic use of a podcast to convey authenticity and innovation.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode