S2E17: McKinsey Case Interview Example
Strategy Simplified
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Can You Commercialize the Chemical Mango Maker in Mexico?
Agrochem is an agricultural chemicals producer based in North America. In R&D, this company developed a slow release fertilizer that helps accelerate the ripening of produce. The product was patented 10 years ago, but has recently come back up into development as something that they would like to finish and commercialize. Mexico is one of the top 10 producers with 2.2 million tons produced a year.
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