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179 - The Power of Strong Creative in B2B Marketing | Back to Basics with Triana Mills

GTM Live

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Scaling the Paid Social Channel

A lot of companies are focusing on how many leads can i grab, or how many emales can i get? They're losing the quality of the work. I think that it's restrictede put out a ton of high quality content in a volume that's like unprecedented. And when you are scaling the paid social channel, the content and the creative need to be invested in together.

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