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Getting to know Voyage Loyalty, The Loyalty Programme for Seafarers (#655)

Let's Talk Loyalty

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Celebrating Community and Trends in Loyalty Programs

This chapter explores the successful launch of a loyalty program for seafarers, highlighting community engagement via social media and personal stories of joy from participants. The speakers also discuss key industry trends in loyalty programs, focusing on the need for relevance, simplicity, and emotional connection with customers.

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