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"This isn’t a priority”—3 data-backed discovery tactics to never lose deals for this reason again

Outbound Squad

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How to Respond to a Boss Who Says Initial Priority Statements Are Too Long

There's some really compelling data that gong has on cold calling. Successful cold calls had monologues in there of like 30 to 40 seconds. The content of what you're talking about is more important than how much you spend talking So if you only talk 20 percent of the time in the in the conversation, but it was all about your solution That's also really bad. And then we're going to talk about problems in their current state and then we are going to summarize what we heard.

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