11min chapter

The CX Leader Podcast | A resource for customer experience leaders cover image

Give the Audience What They Want

The CX Leader Podcast | A resource for customer experience leaders

CHAPTER

Harnessing Customer Feedback for Event Success

This chapter explores the critical role of customer feedback in enhancing live event experiences for both end users and B2B clients. It highlights how ASM Global utilizes insights to improve venue performance, increase attendee satisfaction, and drive economic growth through actionable strategies.

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