15min chapter

The Startup Ideas Podcast cover image

The Science Behind VIRAL Products feat. Soren Iverson

The Startup Ideas Podcast

CHAPTER

Exploring the Success and Reach of a Physical Product

In this chapter, they discuss the potential success and reach of a physical product. They explore the idea of reverse engineering product ideas to make them go viral and receive media coverage. They also emphasize the importance of experimentation and refining ideas, as well as starting with the question of why a product sucks and then finding ways to make it better.

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