13min chapter

The Digital Marketing Podcast cover image

Local SEO: How To Master Local Search Rankings

The Digital Marketing Podcast

CHAPTER

The Importance of Local Search Engine Optimization (SEO)

This chapter discusses the relevance of local SEO in driving traffic to certain types of businesses. It explains the different ways Google serves local results and highlights the significance of mobile searches. The chapter also covers the types of businesses that can benefit from local SEO and the building blocks for local SEO success.

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