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Climate Change
Climate change is going to make things worse for everyone, so there is an incentive for us to figure this out. All the cognitive biases or blind spots we have thatyou write about in nudge seem to conspire to prevent the cumbaaish solution you're describing for climate change. The whole purpose of this climate club thing is to get a global carbon tax, or the equivalent. We can't solve climate change with nudging, but we can't solve it without nudging.