
Episode 031:The one about applying the 8 Profit Activators in your business
I Love Marketing
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What Would Be a Dream Come True for Your Target Market?
What would be a dream come true for somebody who wants to clean their carpets because they're concerned about the health ramifications of having dirty carpets and the health benefits of having clean carpets? If you imagine that you are only going to get paid, if they get the result that you're promising, it clarifies everything that you do in that during unit. You know, so many times, people who have information products try and pad all of the information that they have by bulking it up with things that are sort of non-essential but look like you're adding more value.
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