13min chapter

"World of DaaS" cover image

Bill Magnuson, CEO of Braze $BRZE : Future of Mobile

"World of DaaS"

CHAPTER

Evolution of Digital Payments and Customer Relationships

The chapter delves into the increasing convenience of digital payment methods and the potential for traveling without a physical wallet. It explores the integration of mobile devices for activities such as access control and security measures, emphasizing multifaceted customer relationships with brands. The conversation also highlights challenges faced by businesses in maintaining successful mobile apps and the evolution of customer engagement strategies in tech companies like Braze.

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