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Caroline Guo - Head of Growth at HashiCorp - How To 2X Pipeline & User Acquisition In 1.5 Years

The Growth Hub Podcast

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How HashiCorp Built Out the SaaS Segment of Its Business

HashiCorp developed the SaaS segment of its business, including systems architecture and roadmap team functions. It's a pretty huge undertaking but I think it's super interesting that you did that. Can you talk us through the process of how you actually built out the SAAS segment of HashiCorp's business? Yeah, this was a great problem. We started off open source and then moved into enterprise. And for quite a while, that was what we were focused on within HashiCorp.

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