2Bobs—with David C. Baker and Blair Enns cover image

The Conflicting Ethics of Selling and Negotiating

2Bobs—with David C. Baker and Blair Enns

00:00

The Importance of Preparation and Strategic Approach in Selling and Negotiating

This chapter emphasizes the significance of preparation and strategic approach in selling and negotiating, highlighting the role of relationships, understanding motivations, and emotional control.

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