#104 - Redefining the standard of B2B tech branding, with Blair Josephs Jansen, Senior Brand Strategist at Equinix
FINITE: B2B Marketing Podcast for Tech, Software & SaaS
00:00
Is It About Numbers?
Takahara: I think consumer side of marketing is equally focused on on numbers, especially given that there are plenty of consumer focus businesses that are arta businesses. But i just don't think it's about about buzz, i think, and i don't know exactly why. And thinking about the traditional lookev of b to b and its, it's more serious. So i think thereis just a a differencei mentality, and i think you can still have fun.
Play episode from 17:59
Transcript
