The Impact of AI on Lead Quality and Sales Automation

Ep. 208

How can you empower your website with the Ai capabilities that make you money?

Kipp and Emmy Jonassen (HubSpot, VP of Marketing) dive into the transformative power of Ai-driven chat, unpack the compelling results achieved from their rigorous Ai website copilot experiment, and detail the game-changing potential of personalized website experiences. Learn more on revolutionizing user engagement, the art of training Ai with human nuance, and see Ai theory move to Ai practice.

Mentions

• ChatGPT https://chat.openai.com/

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Host Links:

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‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.