4min chapter

App Marketing by App Masters cover image

Simplify & Grow Your In-App Subscriptions

App Marketing by App Masters

CHAPTER

Preparing for Black Friday, Testing iOS Subscriptions, and RevenueCat's Paywall Feature

In this chapter, the hosts discuss the importance of preparing for Black Friday and the holiday season, answer a listener's question about publishing an app in production with IAPs, and provide tips for testing iOS subscriptions. They also highlight RevenueCat's paywall feature and its ease for A/B testing paywalls.

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