The Top 5 Emotional Triggers That Motivate People To Buy
Dan Kennedy's Magnetic Marketing Podcast
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How to Use Fear in Direct Marketing
The fear of missing out on a great opportunity is powerful, kind of covers most markets. There's only 32 available, only 42 available, or this offer ends at 12 midnight. That sort of thing falls under this umbrella of fear the way I look at it. And you're scaring people or getting them to take action now rather than yeah, the DVD looks good and they put it away.
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