7min chapter

App Marketing by App Masters cover image

Bootstrapping an AI App to $2M ARR

App Marketing by App Masters

CHAPTER

Pricing Strategies for AI Apps

This chapter delves into effective pricing tactics and trial offers for a children's AI-driven app, emphasizing user engagement. It discusses the complexities of measuring organic downloads and the interplay between advertising campaigns and app performance. Additionally, the speakers share insights on optimizing user experience and pricing to enhance conversion rates.

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