How I Built This with Guy Raz cover image

Advice Line with Ariel Kaye of Parachute Home

How I Built This with Guy Raz

CHAPTER

From Brews to Bubbles: A Journey in Hard Seltzer

This chapter explores the transition from traditional beer brewing to launching a hard seltzer brand, motivated by health considerations and market needs. It also addresses the unique challenges female entrepreneurs face in the beverage industry and emphasizes the importance of brand identity and personal advocacy.

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