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4B with Margit #9: What Exactly Is Growth Hacking?

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CHAPTER

How Does This Company Grow?

If you want a build a enduring, long lasting, compounding, growth engine company that is meaningful venture scale over time, it's probably one of two to three things that drive that growth. Emeli Sande: A lot of people get caught up in doing all this really wild, innovative, counter intuitive, interesting, weird stuff to get off the ground and to get going. And never realize that there's going to have to be a fundamental change in your approach if you want to go from there to being one of the best companies in the world.

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