Analysis of Advertising Effectiveness and Expertise in Game Marketing

Brian Baglow, Daniel Griffiths and Paige Cook from the PocketGamer.biz team discuss the latest news from the mobile games industry in our new 'Week in Views' series.

We cover Sensor Tower's acquisition of rival mobile market intelligence firm data.ai, the reveal of the Epic Games Store coming to mobile by the end of 2024, and discuss Apple's latest antitrust woes - this time with the US Department of Justice.

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Check out more world-class speakers sharing their insights and expertise at one of our events. You can find details of our next event here - https://www.pgconnects.com/