S1 E7: How Lomi Does 9 Figures in Revenue by Putting Brand First with Matt Bertulli
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Do You Worry Just One Thing We Talk About?
Orientation is number one setting expectations so that people know like okay you might run this thing the first time and it won't be fully dirt. What should be pre-purchase what should be post-purchase and what method should it be? I think we probably do a lot of analysis paralysis and we should probably just start testing it, he says. "I don't think the majority of people are gonna actually require or take us up on that kind of experience"
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