19min chapter

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How Microsoft, Amazon, and T-Mobile use big bets to build durable businesses

GeekWire

CHAPTER

Creating an Environment for Big Bets and Innovation

This chapter emphasizes the importance of fostering an innovative environment within a company by optimizing policies for speed and learning, beyond just focusing on technology. It discusses the role of senior executives in setting the stage for success, addressing challenges proactively, and streamlining processes. The conversation also delves into crafting big bets using narrative techniques, managing risks with constraints, and the impact of remote work on planning and communication.

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