Sri & PVSB use this episode to riff on the state of the omnichannel industry and current topics:
- What's the latest perspective on retail media with a new name for The Dome depot media? It just doesn’t slow down, does it?
- Is it really return to store? Is traffic back and does focus really need to now be back in store?
- Is ecommerce slowing down for real? Is the giant growth phase now over? You work everyday in this space, what do you think?
- What’s the latest on social commerce and influencer marketing and selling? Has that quietened down since the tiktok shut down threat?
- Sri - ok let’s debate the latest capabilities required for omnichannel growth. Is the SCANR framework old old? What is new in that case?
- Single most important metric in omnichannel
- We need to finally give our own opinion if AI is a buzzword or a phenomenon and why we think so as the CPG Guys?
CPG Guys Website: http://CPGguys.com
FMCG Guys Website: http://FMCGguys.com
CPG Scoop Website: http://CPGscoop.com
NextUp Website: http://NextUpisnow.org/cpgguys
RetailWit Website: http://retailwit.com
Rhea Raj’s Website: http://rhearaj.com
Kavita's podcast: Spotify Apple
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