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2min chapter
Every trick Steve Jobs used to persuade in 68 minutes
Nudge
The Power of Sunk Costs and the Balance of Strengths and Weaknesses
This chapter explores the sunk costs phenomenon and its effect on how we value others based on their investments. It also examines an experiment highlighting the balance of strengths and weaknesses in shaping likability.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode