Zalando Moment: A Year in the Making

Currently I have the grow marketing lead role and it's actually going to be one year I transferred to this part of the organization. And I have a team and we're working currently in developing new growth opportunities in terms of marketing. So far as a consumer or as a user of social media, we have been targeted so far, you know, with the same ads that we know we saw them and we got the product in front of us. The shift, I really see it is into doing virtual reality experiences, going be junk just the actual display banner that can be offered for you.