LEADING BRANDS® — Wavebreak Podcast cover image

​​2023 Full Funnel Strategy: From TikTok to Lifecycle Marketing

LEADING BRANDS® — Wavebreak Podcast

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How to Stand Out From the Crowd

Every brand wants to stand out, but so few brands want to be different. Takara was interviewing a hair care brand on her podcast, Glam and Grow Amicahair care company. If you look at their packaging, it's very bright. It pops. They increase sales by two to four X overall just by having a product that looked different. So like even that, like it, you know, it takes guts to like stand out,. But then when you do stand out, obviously it works."

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