AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Navigating Pricing Strategies in Retail and SaaS
This chapter explores the intricacies of consumer choice and the impact of product options on decision-making in retail. It emphasizes the importance of strategic pricing models, particularly in the SaaS sector, advocating for tiered offerings tailored to customer needs. Additionally, it addresses common pricing pitfalls and underscores the critical role pricing plays in business growth and profit maximization.