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How to Get Qualified Leads in 2023

How to Scale an Agency 🚀

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Direct vs Indirect Offers and Revenue Generation

This chapter explores the importance of using both direct and indirect approaches in lead generation, using examples such as giving out cookies to entice guests on a podcast. The speaker emphasizes the value of building trust and providing free samples to attract potential clients, and offers a formula for revenue generation based on qualified leads and meetings booked.

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