#372: Your MBA Class on Business Storytelling in Under 60 Minutes
Business of Story
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The Singular Narrative of the Smart Driver Programme
When it all comes down to one story, creas crystal clear that you can share for the different platforms. For instance, back in atgashis wild now, two thousand eight or two thousand and nine, we were working with cocacola here in atlanta, georgia. There's an example of a singular narrative about the importance of the kocokola smart driver, eco friendly driving programme from three different perspectives. Park: It would have never happened if we weren't telling the story correctly, from a point of view of each stakeholder sitting across us.
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