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James Hype - Hit Records, Dealing With Pressure & Building Audiences

The Will Clarke Podcast

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Navigating the Competitive Music Industry

The chapter discusses the changing landscape of the music industry with a focus on the importance of strategic planning for audience engagement. It emphasizes the significance of a strong start with presaves and followers, sharing insights on how initial support can impact a record's success. The conversation also touches on the challenges artists face in promoting their work effectively in the digital era and the importance of originality and adaptability in social media content creation.

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