2min chapter

The Optimal Path cover image

The relationship between business and design with Erika Hall | Mule Design Studio

The Optimal Path

CHAPTER

The Importance of Removing Fear from Work and Recommended Industry Books

The speakers emphasize the significance of eliminating fear from work and deriving happiness from the process. They recommend two industry books: 'Designing the Digital Experience' by Kim Goodwin and 'Behave' by Robert Sapolsky, which explores human behavior and its connection to design and policymaking.

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