Lydia Pang: MØRNING
Conversations with Founders
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Embracing Creative Roots and Misfit Identities
This chapter explores the speaker's journey through their family's entrepreneurial influences, showcasing how their parents' diverse creative pursuits shaped their own path in advertising. It highlights the challenges faced by young women of color in the industry and the importance of authenticity in overcoming barriers. The discussion further delves into the formation of their creative strategy studio, MØRNING, emphasizing the value of misfit identities and storytelling in fostering innovation and cultural responsibility.
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