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13min chapter
Why The Indian Consumer Is Still Trapped In Dark Patterns
The Morning Brief
Unmasking Dark Patterns in E-Commerce
This chapter examines the alarming prevalence of dark patterns across Indian e-commerce apps, revealing that 52 out of 53 platforms utilize deceptive practices to manipulate consumer behavior. With a surge in complaints and inadequate governmental response, it highlights the urgent need for regulation and greater consumer awareness. The insights reflect a systemic issue in the digital marketplace that undermines trust and calls for collaborative efforts to combat such manipulation.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode