
Tommy Hilfiger’s Adaptive Clothing Line: Making Fashion Inclusive
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Tommy Hilfiger Adaptive: Making Fashion Inclusive for People with Disabilities
This chapter discusses the inspiration, vision, and impact behind Tommy Hilfiger's adaptive clothing line, which aims to make fashion inclusive for people with disabilities. It highlights the innovative adaptations in the clothing line and the challenges faced in production. It also explores the marketing strategy, customer journey, and the importance of using people-first language.
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