That'll be interesting, though, because I feel like we're in this phase right now, especially with the younger generation where I'm curated is better, like, you know, post a picture of whatever. It doesn't have to be filtered. You don't have to be posed, all that kind of stuff when you're talking about like the social media phases. And so what you just mentioned about how chat GBT is responding feels a little bit less curated than how we're used to designing. You know, it's like we want to have a certain voice. And I don't know. That'll just be interesting to see, like, are people going to like that? Are they going to be offended by that? Are we going to move into a phase where maybe we become a little less curated? But at the same time with businesses, you can't really do that because they're going to be responsible for whatever is happening. But I don't know. That's interesting to me. Think of, you know, how things kind of are transferring on social media. And I wonder if any of that will come to play and how we

design. It's definitely more natural. It's definitely more natural, isn't it? Definitely more free flowing. Some of the stuff would take a conversation designer ages to be able to create the responses to enable a free flowing conversation. But yeah, there is definitely considerations that we can't do anything about yet because we haven't come across the things, as you said, that we don't know yet. You know, the unknown unknowns. In fact, these are known unknowns, aren't they? We know there's something that's going to happen. We just don't know what it is. Yeah.

It's pretty on

edge. It's like a dream. That's class. Cool. Nice one. Well, thank you so much, Molly, for joining me. It's been absolutely fantastic. It's been an absolute pleasure. Thank you

so much. Yeah, thanks for having me. This is a wonderful, such a good conversation. Yeah,

likewise. And maybe we'll do this again towards the end of the year and we'll see what's going on. See whether Expedia have embraced the LLM revolution and how much damage might have been done over there. Hopefully, no damage if we do, right? Yeah. Exactly. Cool. Nice one. Well, thank you all for tuning in. I will put the links to the Edinburgh event in the show notes as always. VGBXEU23, if you want to save some money on the ticket, at theEuropeanchatbot.com. No offense, but I feel like that needs a better domain name. TheEuropeanchatbot.com, but anyway, get yourself there and we'll see you in Edinburgh on the 16th. Thank you so much. And we'll see you on the next one, which is going to be with, I forget who it's going to be with, and apologies for that, but it's going to be with BotScrew on Thursday. We're going to be talking to CoreAI, potentially next week, about large language models. We're going to be talking about Norbal, which is a platform built from the ground up on large language models. And on Thursday, the 2nd of February, this is one for your diary, Molly. We have the CTO of Core here on the podcast, which is going to be amazing. We're going to get a real close up look at some of the LLMs being produced at Core here, and how that is going to impact conversational AI for the enterprise in future. So look forward to seeing you there. Until next time, see you later.