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8min chapter
MMMbop
Standard Deviation Podcast
Trends, Privacy Regulations, and Attribution in Marketing
This chapter discusses the latest trends in marketing, the challenges of explaining these trends to clients, and the importance of privacy regulations and attribution models. The speakers also explore the concepts of attribution and incrementality in marketing and highlight the difference between them.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode