
EP 17 - Retention 101: Creating Loyalty Programs That Don't Suck
Adspend with Ash Melwani and Rabah Rahil
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A.D. Test Subscriptions
"It's been really cool to kind of see how different brands have been approaching that with the different surprise and delight models for subscribers," he says. "I think definitely helps with one like just remembering it and also like they don't cost much." And you build a big product with them, right? Let's go kids. Ask any thoughts on subscriptions and then we'll get to the creepy question.
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