
#337 - The Future of Authority Sites
Authority Hacker Podcast – AI & Automation for Small biz & Marketers
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Innovative Marketing Strategies for Fitness and Authority Sites
The chapter explores innovative marketing strategies for fitness entrepreneurs, including using quiz funnels for segmentation and higher conversion rates, repurposing content across platforms for maximal engagement, and broadening product offerings to include both physical and information products. It also delves into effective monetization strategies for authority sites, emphasizing the benefits of creating and selling one's own products over relying solely on affiliate marketing.
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