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The Infinite Game of Consulting and Skill Development
This chapter explores the intricacies of consulting, particularly the frustrations encountered when clients fail to heed advice. It also discusses the transition from consultancy to entrepreneurship, emphasizing long-term growth and skill development over immediate results.
đź‘» Ready to start ghostwriting? Click here for a FREE 5-day EEC: https://premiumghostwritingblueprint.com/?el=OrganicContentVortexPD&htrafficsource=podcast_organic
In this keynote from our ghostwriting mastermind event, I break down my key strategy, the *Organic Content Vortex,* and how to use it to create a $100K ghostwriting offer. Most ghostwriters struggle with scaling because they either serve *one service to many clients* or *many services to a few high-value clients*. I dive into the strategy behind becoming a *linchpin* in a client’s business, building offers that naturally *lead to higher retainers*, and leveraging *organic content funnels* to keep prospects engaged until they convert. If you're a ghostwriter looking to scale beyond $10K/month and land premium clients, this is for you.
🔹 How to transition from $10K to $50K to $100K offers
🔹 The Organic Content Vortex that keeps leads in your ecosystem
🔹 Why high-ticket clients don’t buy expensive services upfront—and what to do instead
(00:00) Building a 100K Ghostwriting Offer
(02:24) Building High-Ticket Offers: A Misunderstood Approach
(04:49) Mastering the Organic Content Vortex: Unleashing Business Potential
(07:18) Building a Profitable Business Ecosystem
(09:43) Building Engagement and Thought Leadership
(11:58) Solving the Problem-Solution Cycle in Consulting
(14:12) Strategies for Selling Digital Products and Driving Traffic
(16:24) Mastering Onboarding and Offboarding for Maximum Impact
(18:34) Mastering SEO with Canonical Tags
(20:45) Effective Retargeting Strategies
(23:06) The Benefits of Paid Advertising for Business Growth
(25:25) Effective Sequence Building for Marketing Success
(27:57) Building Business Skills Through Outreach
(30:32) Optimizing Content with Long-Tail SEO Strategies
(33:02) The Importance of Offer and Pricing Strategy
(35:19) The Value of Free Consulting in Business Success
đź”— Other videos I think you'll enjoy:
Acquisition.com Workshop Review: 15 Takeaways To Scale Your Business: https://youtu.be/6jEvctxkIUI
Free Ghostwriting Masterclass (from $0 to $10k/mo): https://youtu.be/1wFHDOWr2os
Why Your Niche Isn’t The Problem (The Genius-Idiot Rollercoaster): https://youtu.be/JObFLn0GG9g
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✍️ Want to start writing online? Download this free Ultimate Guide to get started: https://startwritingonline.com
🚢 Ready to build your daily writing habit and accelerate your trajectory as a Digital Writer? Join Ship 30 for 30: https://www.ship30for30.com
đź‘» Want me to be your ghostwriting mentor? Apply to join our Premium Ghostwriting Academy: https://join.premiumghostwritingacademy.com/
🤖 Need some help learning how to leverage AI as a writer? Check out our favorite ChatGPT prompts for writers: https://startwritingwithai.com
đź’» Want an endless supply of proven, viral-worthy digital writing templates? Check out our software platform, Typeshare: https://typeshare.co
🧙‍♂️Are you a fiction writer? Here's a crash course on how to turn timeless storytelling frameworks into game-changing ChatGPT prompts: https://startfictionwritingwithai.com/
đź“š For more information on my books, businesses, and other writings, visit my website: https://www.nicolascole.com
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Listen to the best highlights from the podcasts you love and dive into the full episode