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4min chapter
#186: Marcus Sheridan—The Simple Formula for Becoming the Most Trusted Voice in Your Industry
Why That Worked – Presented by StoryBrand.ai
Harnessing Self-Service for Lead Generation and Trust Building
This chapter explores the impact of self-service tools, particularly pricing calculators, on content creation and customer engagement. It highlights real-world success stories that demonstrate how these innovations can boost sales and the significance of building trust in a competitive market.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode