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CEO Tufan Erginbilgiç on reinventing Rolls-Royce

The McKinsey Podcast

CHAPTER

Understanding Business Resilience Through Cash Generation and Competitiveness

This chapter explores the vital components of business resilience, emphasizing the roles of cash generation and competitiveness. The hosts discuss the significance of maintaining strong margins and aim to enhance a specific KPI related to cash cost gross margin as a measure of success.

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