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Why have we forgotten some of the basics? With Maaike Coppens

VUX World

CHAPTER

Making User Research Less Difficult Through Case Studies

A lot of the time user research feels like you have to use 10,000 methodologies. You can build a quick prototype in no time and test it out with a few people," she says. "You will then get the feedback because it's interesting, right? When you don't do any user research, people will tell you, oh, well, there's no time or there's no budget"

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