2min chapter

The New Music Business with Ari Herstand cover image

Dance Music Record Labels Do It Differently

The New Music Business with Ari Herstand

CHAPTER

How to Approach Marketing a New Artist

"I rarely will sign like an exclusive deal. I mean, on Mad Decent with some of my bigger artists, that's a different story," he said. "An artist need to be releasing on a multitude of different labels to kind of showcase their versatility as an artist and as a producer"

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