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Building a Thriving Physical Therapy Brand with Jared and Afton Egan

Will Power

CHAPTER

Crafting a Vision for Community Impact and Brand Culture

This chapter explores an ambitious plan to expand a physical therapy practice to three locations in three years, underpinned by a strong community-focused vision. The speakers emphasize effective communication of this vision through branding and a social mission tied to the Spina Bifida community.

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